*Hopefully I won't get a warning again for "posting in wrong forum"*

Hey guys, so I'm trying to host a custom payload on a webserver using apache.. I'm using the default "index.html" and put in <a href="/var/www/payload.exe" target="_blank"><Download>

When I forward traffic to that page, I click the link and it goes to a page that says "The requested URL /var/www/payload.exe was not found on this server. " That's the 1st problem
When I try "save target as" it automatically wants to save it as a htm file..Is there an error in my html coding or is it something else? Ideally, I'd like to make it so all you have to do is click on the link and it downloads the file..It'd be better if I could make it auto-download but I realize that involves some php coding (which im not fluent w/)..Help would be appreciated in fixing this problem..

Thanks in advance