I have been wanted to try this but I haven't have the time yet, besides that I ran out of space and need to figure out how to tell bt3 to install it on the sd card instead of harddrive. Use the tutorial from balding_parrot on installing vmware server. It seems you need to install a patch before you can install vmware player. I know the tutorial is about installing the server version of vmware, but I believe you should be able to follow the steps to install the vmware player.
Let me know how it went.